How to get more GP referrals for your practice
Marketing to general practitioners is the part of specialist practice marketing…
How To Show Up in AI Search
AI has quickly become part of everyday life. More and more consumers are using…
AHPRA Compliant Marketing: A Practical Guide for Medical Practices
Why AHPRA Regulates Health Advertising Ahpra stands for the Australian Health…
SEO vs Google Ads: Which Is Right for Your Business?
A common question we get from clients is whether they should use SEO or Google…
What to do if you get a negative Google review
Getting a negative review on Google can be a very stressful incident for any…
How to Get More Google Reviews
Let’s have a chat about your Google reviews, why they’re so brilliant for local…
Reviews & Testimonials: Here’s What AHPRA & The TGA Have To Say.
Most businesses can showcase their reviews online as if they were prized gold…
The overlap between AHPRA and Google's E-E-A-T (and what it means for medical SEO)
If you've ever felt like AHPRA is a fence around your marketing and Google's a…
Medical Blogging: What Topics Actually Drive New Patient Enquiries
There is a version of medical blogging that looks great on paper. Traffic is…
Does AI-Generated Medical Copy Comply with AHPRA? What Medical Practices Need to Know
Artificial intelligence writing tools are everywhere right now. From ChatGPT to…