How to Get More Google Reviews

Let’s have a chat about your Google reviews, why they’re so brilliant for local…


Reviews & Testimonials: Here’s What AHPRA & The TGA Have To Say.

Most businesses can showcase their reviews online as if they were prized gold…


The overlap between AHPRA and Google's E-E-A-T (and what it means for medical SEO)

If you've ever felt like AHPRA is a fence around your marketing and Google's a…


Medical Blogging: What Topics Actually Drive New Patient Enquiries

There is a version of medical blogging that looks great on paper. Traffic is…


Does AI-Generated Medical Copy Comply with AHPRA? What Medical Practices Need to Know

Artificial intelligence writing tools are everywhere right now. From ChatGPT to…


Collecting Reviews & Testimonials for Adelaide Businesses A Local SEO Guide

You've probably heard the term "SEO" thrown around a lot. Maybe your web…


What is a Google Core Update? Navigating Ranking Shifts

One of the biggest frustrations and delights for anyone performing ongoing SEO…


Why You Need a Style Guide for Brand Consistency

We live in a digital world where everything is filtered, curated and visually…


Website Refresh or Rebuild? How to Know Which is Right for You

As a business owner, it can be difficult when deciding whether it is time to…


How many words should I write on my website?

It depends. An analysis of 11.8 million Google search results by Backlinko…


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