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SEO

Plain-English guides to SEO, local SEO and Google reviews, so your business is easier to find on Google.

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SEO vs Google Ads: Which Is Right for Your Business?

A common question we get from clients is whether they should use SEO or Google Ads, and, more importantly, what the difference between the two actually is.

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What to do if you get a negative Google review

Getting a negative review on Google can be a very stressful incident for any business owner, but it doesn’t have to be. A part of running any business for a

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How to Get More Google Reviews

Let’s have a chat about your Google reviews, why they’re so brilliant for local SEO (increasing your visibility and attracting new customers) and how you can

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Collecting Reviews & Testimonials for Adelaide Businesses A Local SEO Guide

You've probably heard the term "SEO" thrown around a lot. Maybe your web developer mentioned it, or a mate told you it's important in the content creation

What is a Google Core Update? Navigating Ranking Shifts

One of the biggest frustrations and delights for anyone performing ongoing SEO on a website is Google's core updates. Every 3 or so months, Google will

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How many words should I write on my website?

It depends. An analysis of 11.8 million Google search results by Backlinko found that the average first-page result contains 1,447 words. However, the study

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How to plan blog articles for your business

To plan blog articles for your business, you need to identify your customer base, understand what their pain points are and create topics around them to help

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Is Google My Business Worth it for Local SEO?

Yes, Google My Business (GMB) is totally worth it if you want to establish an online presence and connect with your target audience in the local search

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Client Case Study; SEO For Makeup Schools & Artists

Face Agency is an Adelaide-based makeup training school that specialises in training students how to work in the industry as professional makeup artists and

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Local SEO for Adelaide Businesses

The population of Adelaide, Australia is around 1 million.

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Scaling a National Online Store for International Markets

Scaling a website for an international market can be tricky, here are a few things I have learned from the journey.

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SEO Broken Down Simply…..Sort of

SEO optimisations is one of those things that you can hear a different approach to increasing a websites ranking and traffic from just about anyone. The